Using Linkedin to find your ideal customers

Using Linkedin to find your ideal customers

If you have followed this blog for some time, you’ll know I talk a lot about writing to your ideal reader, your ideal customer and the person you wish to do business with. Life’s too short to work with clients who don’t value you or respect your...

5 things to do right now on your LinkedIn profile

Think you haven’t got time for LinkedIN? Give it 5 minutes right now and see if it makes a difference to you and your business. 1. Add a Headline Make a keyword rich headline¬†describing¬†who you help, and what you do. You have just 120 characters for this so...